Famous for its vibrant culture and rich cuisine, the city of Parma is nestled in the lush green country of northern Italy. Bursting with highlights, you can’t miss the pink-marble baptistery, Parma’s outstanding Galleria Nazionale, or its prestigious opera house. And, of course, while you’re here, it’s essential to try the world-renowned prosciutto ham and authentic parmesan cheese.
There’s plenty to see and do in Parma, but renting a car gives you an opportunity to explore much more during your stay. Bologna and Genoa are within easy driving distance, and Italy’s fashion capital, Milan, isn’t far away, either.
Whether you’re landing at Parma Airport or arriving by road or rail, you’ll find our Hertz Parma car rental collection points conveniently located throughout the city. We’ve got a great range of vehicles to choose from so you’re sure to find the perfect car for your trip, whether you’re looking for a holiday car rental or to rent a car for business.

One of the most popular attractions in Parma is the city’s National Gallery – Galleria Nazionale di Parma – situated within the grand Pilotta Palace. It contains works spanning many centuries, including the Head of a Young Woman by Leonardo da Vinci.
The gallery is open from Tuesday to Sunday and is located close to Parma’s bright and buzzing main square, Piazza Garibaldi. You’ll find parking for your Parma rental car in the Toschi underground lot close to the Palazzo – payable when you exit.
Just a short distance from the gallery, you’ll find the gilded Teatro Regio, one of the most famous opera houses in Italy. This venue hosts music and ballet performances throughout the year, and every October holds a festival dedicated to the composer Verdi, a 19th-century local.

Many of Parma’s most elegant buildings can be found in its cathedral square, Piazza Duomo, the hub for art and music in the heart of the city. It’s dominated by the city’s elaborate cathedral, a towering 900-year-old Romanesque structure.
Its undisputed highlight is the Assumption of the Virgin, a spectacular fresco sweeping across its dome, painted by Antonio Correggio in the 16th century.

Another of Parma’s architectural landmarks is the imposing octagonal baptistery, the San Giovanni Battista Baptistery. This striking medieval structure is covered in pink marble that was transported from Verona and displays a curious patchwork of styles, its construction having spanned hundreds of years.
You can also seek out some shade and quiet inside where you’ll find arches covered with intricate paintings and frescoes, as well as a beautiful cupola anointed with ethereal religious paintings.
Be aware that as a non-resident, you won’t be able to drive your rental car from Parma into the historic city center – non-residents must park in zones 6 to 13.
Soak up some true Italian culture when you rent a car in Parma. With its art gallery and buildings, such as the cathedral and baptistery, the city showcases the best of Italy – with a delicious focus on food.
The city is home to a plethora of restaurants serving its iconic, creamy pasta dishes and famous delicatessen delights, including Parmigiano Reggiano cheese and Prosciutto de Parma. Whether you’re here for work or pleasure, you’ll find something to tingle every taste bud along Parma’s airy, tree-lined streets.
You’ll find plenty of parking for your Parma rental car available throughout the city, allowing you to easily explore the central attractions on foot. Parking lots are available in locations including Viale Toschi and Via Goito, both of which are close to the river and open 24 hours a day.