Car Rental & Car Sales

Itaú Personnalité

Hertz has partnered with Itaú Personnalité to offer the bank’s clients some exclusive benefits for car rental all over Brazil.


Itaú Personnalité’s customers can rent vehicles of various categories with a fixed rate all year long, and can also count with additional benefits:



Partnership Special Conditions – National Rentals:

 KM free for daily and weekly reservations.

 GPS at a special cost of $ 10.00 / day.

 2 additional hours Free¹.

 For every 6 consecutive nights paid, the 7th is free.

 10% discount on Personnalité fixed rates at the weekend (Friday to Sunday) in some cities ²:

 Payment in up to 6 installments.


Book Now:

• For rentals, click here. If you prefer, contact Hertz and mention promo code (CDP) 2001144.

Click here to access Itaú Personnalité site.


Looking for more benefits?

Hertz launched in Brazil Gold Plus Rewards, which is the most complete loyalty program of the car rental marketplace, and the fastest to bring you closer to getting free rentals.  Get 1 point for each R$ 2,00 spent and from 600 points get free rental days.

Enroll the program now and guarantee your points! 




• Discounts valid only for daily and weekly reservations.

• Rates do not include protections to the vehicle and third partiy, which will be included at time of your booking with the following rates:  R$ 31.00 (categories A to D) and R$ 41 (other categories).

•This discount cannot be used combined with another coupon, promotion or special offer.

•The discounts do not apply on taxes and products not included in the rate. For example: return fee, special equipment, GPS, protections, etc.

• Please present your Itaú Personnalité card at the time of rental to obtain the discount.

• A 10,9% service charge will be applied on all rental expenses and rates at the end of the rental contract.

• Subject to availability and blackout periods.

• Valid for car rental in Brazil only.

• Hertz does not guarantee the choice of car models.  Reservations are made based on the car groups available at each location.

* Customers must follow Hertz requirements related to age, driver’s license and credit.

*For payment in installments, minimum amount per installment is R$ 100,00.


1 - After two hours exceeded the tolerance, the customer will be charged by the total hours exceeding the contract, including the first and second.

2 - Participating cities fare special weekend are São Paulo, Campinas, Jundiaí, Santos, São José dos Campos, Brasilia and Goiania and the discount does not apply to holiday periods.